Manager, Internal Communications and Employer Branding

About Aramark

At Aramark, we empower our people to create moments that matter through exceptional hospitality experiences. We serve more than a dozen industries with pride and passion, building community, connection and careers all across the world.

You'll be surrounded by some of the most innovative minds in the industry and powered by our shared mission to pursue what matters. Here, you'll have the opportunity to do great things for our people, our planet, our partners and our communities. We believe a career should develop your talents, fuel your passions and enable your growth. Supported by committed leadership, you'll be empowered to try new things and find solutions to tough problems. No matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is to help you reach your full potential and pursue what matters.

Job Description

As Manager of Internal Communications and Employer Branding, you will be responsible for developing and executing strategies that enhance employee engagement and strengthen the Aramark's employer brand. Reporting directly to the Vice President of Human Resources, you will craft messages that align with the leadership team's vision, while fostering a cohesive brand, promoting our company's culture and values both internally and externally. You will help develop internal communication strategies that will reach all levels of the organization, including our frontline team members. Additionally, you will support for head office events and quarterly town hall meetings, ensuring seamless execution of internal events that reinforce key messages and company culture.

What We Offer

1. Three weeks paid vacation for all new salaried hires.
2. Comprehensive healthcare benefits coverage. No waiting period! Get coverage for dental expenses, prescriptions, glasses, massage therapy, and more. Your health and well-being are our priority.
3. Self-Directed Pension Plan: For every dollar you put in, Aramark contributes two, allowing you to save for your retirement years.
4. Aramark's Employee Assistance Plan, providing valuable resources for you & your family, ensuring support when you need it most.
5. Employee Resource Groups (ERG's) Celebrate and support the unique aspects of our diverse employee groups. Join our vibrant ERGs and be part of a community that values you.
6. Educational Assistance: We provide financial support towards formal education, that aligns with your work skills.

Job Responsibilities

Internal Communications:

• Develop and implement internal communication strategies to keep employees informed, motivated and engaged while building advocacy for our company.
• Collaborate with key stakeholders to craft clear communication with messages that align with the leadership team's vision and strategic goals.
• Create visually appealing and engaging content for various internal communication channels.
• Create and distribute internal newsletters, executive communications, and other materials that reflect the leadership team's vision and messaging.
• Use multiple delivery methods that engage multiple generational and demographic groups.
• Develop and implement communications to support HR policies and programs.
• Proactively gather feedback from key stakeholders to address concerns and improve communication processes, to enhance user experience.

Employer Branding:

• Develop and execute employer branding strategies to attract and retain top talent.
• Build brand awareness by collaborating with leadership, HR and Marketing teams to collect employer brand stories and creating visually compelling external content, showcasing the company culture, values, and employee experiences including social media, website, blogs, videos, testimonials and recruitment materials.
• Identify and lead the content generation for top employer award applications.
• Work closely with the Marketing team to ensure consistency between internal and external messaging, aligning the employer brand with client and customer communications.
• Manage the company's presence on employer review sites and social media platforms, ensuring alignment the employer brand message.
• Manage HR updates on the internal myAramark site as well as the Aramark Career Site, Indeed, Glassdoor and LinkedIn
• Assist in planning and executing internal events, such as town halls, leadership summits, and employee engagement activities, ensuring they align with messaging and company culture.
• Partner with Aramark's Community Relations Team in the US to manage the continued brand development of Aramark Building Community to ensure consistency and effectively strengthen brand and engagement.
• Track and analyze key metrics related to employer branding efforts and adjust strategies as needed to maximize impact, incorporating metric-driven insights for continuous improvement.

Qualifications

• Bachelor's degree in Communications, Marketing, Human Resources, or a related field.
• Minimum 5- years of experience in internal communications, employer branding.
• Exceptional written and verbal communication skills with experience in executive-level messaging.
• Strong project management skills and the ability to work cross-functionally.
• Experience with digital communication platforms and social media management.
• Design Expertise: Proficient knowledge in design tools such as Canva, Adobe Creative Suite (Illustrator, Photoshop, InDesign), Constant Contact, Google Workplace with a demonstrated ability to create visually compelling communication materials. Experience in multimedia design is a plus.
• Video creation and editing skills an asset
• Creative mindset with the ability to generate innovative content ideas.
• Ability to analyze data and metrics to inform strategy and decision-making.
• Experience in event planning and coordination, preferably in a corporate environment
• Strong collaboration skills